All you Spotify junkies out there may have noticed that the company recently landed exclusive rights to host Led Zeppelin’s entire catalog, a hard fought victory negotiated for almost a year.
Here’s a little more info from the New York Times’ coverage:
Spotify’s exclusive deal with Led Zeppelin, which has sold more than 300 million albums around the world, was notable because the band had refused to license its music to streaming services.
Led Zeppelin’s representatives have been in negotiations with various streaming services since at least January. Spotify, which has more than six million paying subscribers, is believed to have beaten out smaller competitors like Rdio and Rhapsody.
Among the few major acts still absent from on-demand streaming services like Spotify are AC/DC, Tool, Garth Brooks and the Beatles.
As the Times referenced, Led Zeppelin is just one of many Classic Rock acts to play hard-to-get in the digital music world. In a world where Pandora, IheartRadio, and Spotify dominate our at-home and increasingly even our in-car listening experiences, why are these artists holding out? Is it a matter of dollars and cents or something else? Why are these sites easily able to compile every other genre but have so much difficulty with classic rock?
While the brain trust here at Yester usually lives to provide answers to these kinds of questions for all of you, in this case we’d like to reach out and hear what you have to say. Who can shed some light on this for us? Sound off in the comments!